Festivals & Events Self-Assessment Tool

  • Two or more Festival/Event organizers and communities/destinations (e.g. city/municipal staff, community champions etc.) are good choices to complete this self-assessment. Tip: Staff members on the front line with visitors will have a particularly good perspective to bring to the discussion.
  • A copy of your completed self-assessment will be emailed to the address you provide.
  • It is best to assess only one (1) Festival/Event at a time. Consider assessing the Festival/Event during the organizing period (as a type of 'checklist tool') and then again after the event, to ensure a true reflection of the Festival/Event.
  • Please be advised that completed self-assessments are stored on Destination Northern Ontario’s database. Your business/personal information is protected under Personal Information Protection and Electronic Documents Act (PIPEDA) with results kept confidential and only shared within DNO for the purpose of providing insights into needs and trends in product, training and workforce development initiatives and will not be used for anything outside this purpose. For any questions, please contact Karen Peacock, Senior Coordinator, Industry Training at k.peacock@destinationnorthernontario.ca.
  • A note on your responses: When you receive your completed self-assessment (emailed to you after you click the submit button), pay special attention to any 'Does Not Meet' selections. These are opportunities for improvement. Ideally, you want to see all 'Exceeds' or 'Meets' selections.
  • Key Practices for Working in Festivals and Events Tourism

  • General Practices

    3 Questions
  • The Visitor Appeal Assessment Tool is a standalone TEN self-assessment tool that evaluates the visitor experience of your tourism product.
  • Legal Practices

    6 Questions
  • Operations

    12 Questions
  • Financial Practices

    3 Questions
  • Marketing Practices

    5 Questions
  • Congratulations! You've come to the end of the self-assessment. Once you click 'Submit' your completed self-assessment will be emailed to the address that you provided at the start of this form.
  • You will also receive suggestions on how to use the data from your completed self-assessment AND a list of online resources for organizations and regulations that appeared in this self-assessment.

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